I can’t help but think that the most important products and services defy us to define them. They make us scratch our heads. Force us to look at them from multiple angles. We hate them and love them, often in the same day. We reach for well understood metaphors to describe them but they all seem to come up short. And maybe that’s why they evoke so much emotion and why we wrestle so much to describe them. Yes, the best things often defy us to define them but we usually know them when we see them.
This is how I think about SoundCloud sometimes.
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BRYCE DOT VC This is...about SoundCloud sometimes.
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A nice contrast to the pitch-or-die climate here at #SXSW
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